Where I learned how to make social work
A social calendar of real-world Cadbury moments. Built from scratch. Ran YOY
A social-led hunt for a new Milk Tray Man. The community did the casting
First with Facebook Accelerator. Personalisation at scale on social
Playing with the platforms
Real-time Twitter snowball fight
Live Periscope Game: Choose Your Favourite
Tweet for your favourite Fredo scarf
